How we’ll improve in 2022

Towards the end of 2021, in an effort to look a little bit more professional, we ran a quick survey asking people how we could improve.

So often, when you answer surveys, it seems like nothing gets done. So we wanted to write down – publicly – what we’re going to do in 2022 in response to your comments.

Here’s the gist…

In 2022, we’re gonna improve the website

The recent website updates were far from ideal.

We basically wanted to make the website a bit easier to use when we updated. And we kind of did. But also… not really.

So this year, as soon as we have enough cash to make it work, we’re going to:

• Improve the menu – so you can navigate to specific beer styles or breweries with ease
• Improve the filter – so when you nav to a beer style, you can filter by brewery. (Equally, when you nav to a brewery, you’ll be able to filter by beer style.)

In 2022, we’ll offer more value through bundle deals

The beers we sell aren’t cheap. There are four main reasons:

1. We want to make sure you can get a massive range from CM.
2. We want to make sure you can get the world’s best beers from CM.
3. We import beers.
4. We’re independent.

We’re not about to change any of the above, which means we can’t lower our prices – the maths just don’t work.

But what we can do is get you more for your money.

So in 2022, we’re going to introduce more bundle boxes into our mix, which me, Olly and Charles will curate every so often.

As we’re going to curate them, we’ll make sure they’re filled with top drawer stuff.

And as they’ll be bundles, we’ll be able to offer them at keener prices.

In 2022, we’ll offer you much more beer knowledge

We love beer. You love beer. In 2022, we’re gonna make it more clear why we love the beers we love, so you know more about them and can snap up the beers you’re most interested in.

We try to do this with our newsletter already. But this year…

• We’ll be sharing more stuff on social that explains what’s so good about specific beers. (Follow us on FB, Twitter and/or Insta for the lowdown.)
• We’re also gonna sort out some pop-up wizardy-y type thing on the site so you can see what beers are like without having to nav elsewhere.

So yeah. That’s the plan for 2022. We hope you like it, and if you have any more suggestions, you can get me on oliver@craftmetropolis.co.uk.